Website & Marketing Optimization
Turn Your Website into a Sales Machine.
Your website should do more than just look good — it should drive leads, convert customers, and connect seamlessly with your business systems.
At Shiftr, we optimise websites for South African SMEs, ensuring they are fast, mobile-friendly, search engine optimised, and fully integrated with your POS, inventory, and CRM systems.

Why Website Optimisation Matters
A poorly optimised website can lead to:
-
Low traffic from search engines due to weak SEO
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Poor conversion rates and lost leads
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Disconnected systems causing manual work and inefficiency
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Slow page speed, poor mobile experience, and frustrated users
Shiftr helps businesses transform their website into a high-performing digital asset that generates leads, improves customer experience, and integrates with operational tools.
What we offer
Platform Setup
& Optimisation
Configure and optimise websites on Shopify, WooCommerce, or Wix, ensuring proper structure, speed, and mobile responsiveness.
Inventory &
Order Sync
Seamlessly connect your website with accounting, POS, and inventory systems for accurate stock and order management.
Mobile
Optimisation
& Page Speed
Improvements
Enhance loading times and mobile performance to increase engagement and conversion rates.
Product
Descriptions,
Images &
Schema Markup
Optimise product listings with SEO-friendly copy, high-quality images, and schema markup to improve search visibility and click-through rates.
Analytics &
conversion
tracking setup
Set up Google Analytics, Google Tag Manager, and conversion tracking to measure performance and make data-driven improvements.
Why Work with Shiftr?
Shiftr’s approach combines technical expertise, SEO best practices, and operational integration:
High-converting websites
Designed for lead generation and sales
Seamless system integration
Connects website to inventory, POS, and accounting
Optimised for SEO and performance
Faster, mobile-friendly, search-optimised
Data-driven results
Analytics setup allows tracking and continuous improvement

